Building Community: Leading by Stepping Aside

Braveheart

Leaders who think it’s all about them have lost their way.

Building a community requires a lot more than a charismatic leader. It’s one part leader, one part content or cause, and a bagillion parts the community itself.

That’s the challenge we have as leaders – actually doing what we’re supposed to do. Our job isn’t to bask in the admiration of our community for what we know or how awesome we are. Our job is to build a path for our community members to broadcast their own awesome – we light the fire and get the hell out of the way.

Like Will Schuester says in Glee, “The best teachers don’t give you the answers. They just point the way and let you make your own choices, your own mistakes. That way, you get all the glory. If you can’t win without me there, then I haven’t done my job.” Teachers are leaders, and vice versa.

As leaders we have a responsibility to make it not about us. We might be amazing. Hell, we might be rockstar cool. But without our community – without students, without rabid fans who cover and adapt our work – a rockstar is all washed up.

(Header photo: Braveheart by hcplebranch)

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Sat On By The Elephant

sheds

In Switch, they outline the idea that human behavior is the collective result of three elements working with (or fighting against) each other:

  • The Elephant – the emotional component of decision making (intuition, motivation, and so on);
  • The Rider – the logical component of decision making (analysis, direction, and self-control), and;
  • The Path – the step-by-step, directionality, resources, and roadblocks.

I recently helped my friend with his shed; it had started to rain and water was leaking from broken seals into the shed and encroaching on tools that shouldn’t get wet. A pretty simple problem with a few pretty simple solutions, if you ask me. But to my friend, this was a monumental undertaking which was almost too big for him to tackle. In fact, many simple tasks are this way for him. Why?

His elephant sat on him (or more accurately, his elephant sat on his rider). This is the best analogy I can think of to define the situation; he was so overwhelmed by the number of choices, options, ways to solve the problem, and so on, that it went beyond simple 90mph spinning of wheels or endless analysis into something emotionally paralyzing. Most analytical people – me included – get stuck spinning their wheels, which is certainly frustrating – but not paralyzing.

But for my friend, who was spinning his wheels from the start, it reached a point where even the elephant (or the emotional component of his decision making ability) started to get involved and get overwhelmed, too. It wasn’t frustration, it was irrational, destructive emotion. It was as if the rider and the elephant were completely out of sync – no path, no plan, unlimited choices with no discernible differentiations.

It literally stopped him cold for 30 minutes while rain inched closer and closer to his tools.

Rather than allow the rider to continue the destructive cycle of inaction, his elephant just sat down… on the rider. That is, my friend got so emotional, so negative, that he couldn’t even think about the problem at hand. He just had to feel upset before the limitless options in front of him became one or two, and the path became clear.

The problem is pretty fundamental: analytical people have a very difficult time trusting their intuition. Spock (in this case – the rider) couldn’t make a gut decision any more than McCoy (the elephant) could best Spock in quantum dynamics.

I think there’s a gray area between the two where intuition, balance, and action reside. Not the path, but something akin to Kirk – 50% actionable educated guessing, 25% analytics, 25% emotion. It’s something we can all work on – whether you’re overly emotional or overly analytic. Actionable, educated guessing allows you to learn by doing and grow from your mistakes.

When my friend finally snapped out of his conniption, that was how he did it. Of course, it was 30 minutes later and almost too late to save his tools, but he did arrive at a solution – shortly before it stopped raining.

(Header photo: Sheds by Phil Genera)

Posted in Geek Superhero, Leadership, Yay! Failure | Tagged | Leave a comment

Calling Bullsh!t: BS Titles

I recently overheard a conversation where a non-profit’s Marketing Director felt uneasy with his title because, and this is verbatim what he said, “I don’t have any marketing experience, I’m just a designer.”

I think we’ve known that titles are a load of crap since the first “guru” appeared. It’s not like anyone actually believed that some mystic shaman of social media blessed a dumbass selling twitter auto-follows with permission to “go forth and multiply”. Bad managers play the title card when they don’t want to pay you more money.

So what’s the deal? I’m the first to admit – I got caught up in it. I’m not exactly sure what a Business Storyteller is… or a Brand Storyteller. Those were my last two job titles. The story I told myself was that I was helping the businesses relate their story to their customers and employees using different mediums. In short, I was PR and Marketing rolled into one – but it’s still a BS, if not somewhat creative, title.

I’m pretty sure there’s no such thing as a social media strategist, even though I called myself one at one point. Same thing with a Generation Y Strategist (the idea was helping businesses manage Gen Y employees). All on my resume.

The Geek Superhero, to be fair, is more of a personal affect than anything else – I don’t see it as a job title; it’s who I want to be.

Gen Y is big into made up titles; we love ‘em because a lot of us feel like outsiders in the business realm. We have experience that isn’t recognized and simultaneously don’t recognize that some of our “experience” is no match for years of hard-earned gut-wrenching trench dwelling that some of the baby boomers have in spades. Even so, that’s no excuse to go making up titles to market the skills you think are most effective.

The problem is – if you pick something Google-able, it works. Typically, a Google-able title has some basis in reality and also has merit because people know enough to search for it. Effective branding is effective branding. You don’t buy Nike because you need something to protect your toes. You don’t buy FourLoko because you’re thirsty.

Important skills will always be in demand – but only the people who are highly visible, great at workplace politics, or in good with someone big will be implementing those important skills. Everybody else will just playing with their titles and networking to try and get a piece of the action.

(Header photo: Act As a Guru by Rionda)

Posted in Business Life, Calling Bullsh!t, Digital Gunslinger, Geek Superhero, Generation Y, Psychotic Resumes Blog | Tagged , , , | 2 Comments